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11 Reasons Your Google Ads Aren’t Showing & How to Fix Them

Google ads are effective for some brands over others. The success of your ad depends on how competitive or relevant your keywords are and how much you’re willing to bid for. Paid ads are one of the most effective digital marketing strategies you can have. A lot of brands run ads on Google these days to make more sales. Once you set up your ads on Google your ads should start running. But what happens when it’s not showing? What happens when your ads are getting zero clicks and zero impressions? You might be clueless about how to handle these issues when they come up. Read till the end, you’re going to learn how to handle them in the course of this post. Not seeing your ad on a Google search should worry you, Of course, ads are meant to run and you should worry when it’s not. The major indicator that something is wrong is when you don’t see your ad in the ad preview tool. 3 things determine the fate of your google ads and they are: You can use a quality score diagnosis tool to choose better keywords, write better landing pages and improve your ad. There is a reason your ads aren’t showing on Google and these reasons can be classified into two major categories The ones that are performance-related depend on how well your ads are doing after it must have run for some time while non-performance-related ones are not depending on your ads themselves but some other external factors like network issues, location, payment issues, etc. How do you know your Google ads are not showing? The best way to confirm that your ad is showing for customers (even if you can’t see it every time) is to look at your ad statistics. If you find that your ad isn’t receiving any clicks or impressions, it could be due to several reasons. Reasons your google ads aren’t showing Location: You would not see your ads when you’re searching from a location that your ad is not set to. Before you worry about your ads not showing, check if you’re in the targetted location.  There are other ways to check the performance of your ads apart from searching. You can do that with your Google Analytics profile or your Google ads preview tool. Your Ad is paused: This may be due to so many reasons. It could be that your budget is exhausted, your ad is not getting enough clicks, or your ad is under review. Either of them. All you need to do is to go to your ads preview account, find out what the problem could be, and correct it. You can easily enable your ad so that it is active by clicking on the green dot next to the ad you’d like to enable.  From the menu, select Enable to resume your ad. Billing errors: Your ad will stop showing once Google cannot get payment from you. This may be due to bank issues, expired credit cards, network issues, etc. You would fix this problem by correcting whatever the issue is. Too many searches without clicking on your ends: Google would recognize your account once you keep searching for the ads without clicking and it will stop showing you your ad. The best way to know how your ad is doing is through your ad preview dashboard. Your Budget is depleted: Google will not show your ads once your daily budget has been reached. Also, your ads budget needs to be renewed once it had exhausted to keep the ad running.  Your bids are too high or too low: If the maximum cost per click (CPC) bid you set for a particular keyword exceeds the budget of the campaign it falls under, your ads won’t show for queries that match that keyword. Also, your Google ads may not be showing because your bids are too low. Your Ads are under review: You should check if your ad is still being reviewed before you conclude it’s not showing. You can do this through your ads preview dashboard by checking your ad’s status. Your Ad has been disapproved or canceled: Your ad would only show when it has passed through the review phase and it complies with Google’s AdWords policy. When your ad is not showing, you should check if you received the disapproved message in your email.  Placement issues: There are different positions for placing your ads on a Google search. If your ads are not placed correctly, chances are your potential clients won’t see them.  Do you want to place your ad at the top of search results, in the sidebar, or in Gmail? There are many options, each with its particular set of characteristics and average prices. You should think about your product and your audience to see which one makes more sense for your business. Placing your ads in the wrong place would affect your ads being shown. You can fix this by canceling your campaign and trying to change its placement. Your Negative keywords are affecting your main keywords: Negative keywords allow you to automatically decrease the chances of your ad showing under a campaign that won’t generate income for you.  As an example, let’s say you’re bidding on the phrase match keyword “Best digital marketing agency” and you’ve set “learn digital marketing” as a campaign-level broad match negative.  The negative keyword can overshadow the active keyword.  To fix this, you should switch from the broad match negative “learn digital marketing ” to the exact match negative [learn digital marketing]. Doing so would allow you to advertise to users looking for a digital marketing agency while simultaneously withholding your ads from users looking for digital marketing tips. Your ad group is not focused: The fact that your Google ads aren’t showing may be due to the structure of your ad groups. You might not perform well in an ad auction if your keywords are not closely related. Expert

Good SEO Benefits Your Business

Socialander is a Digital Marketing Agency in Nigeria.  At Socialander, we drive your business and brand to the very top, exploiting the search engine and positioning your business for SEO benefits which in-turn means more leads. How can SEO benefit your business? SEO benefits small business owners, it helps them to rank higher in search engines (Google, Bing, DuckDuckgo, etc.). And in turn, helps bring more qualified potential customers to their websites and increases conversion rates. Is SEO a good business? While it’s a competitive space.  Thus,  you stand out in the crowd with clear, consistent communication. SEO businesses are profitable for several reasons: SEO is a long-term marketing initiative. You’ll work with your customers for the months and years to come. Is SEO important for small businesses? If you’re a small business trying to reach customers in your area.  SEO is important because it enables them to find you first. People are searching for your business (or products/services you sell). Also,  your website is the place where they will look first. That’s why it’s important to show up on the terms they use. Is SEO worth it for small businesses? If you’re a small, one-person shop, then SEO is still a very important investment. But, it may make more sense to perform SEO on your own. This is better than hiring an agency to handle it for you. To answer the question, yes, SEO benefits is worth the investment. If you are looking to form long-run brand awareness. Expand your target audiences and earn a lot of revenue. Also, program improvement is crucial.  Let’s examine ten SEO benefits for your business, and the way you’ll understand them. 1. It boosts your credibility A website that ranks on search engine results pages. This is thought of as high-quality and trustworthy by search engines. But, this boosts the credibility of your business. Pay time rising and adding content to your website, increasing your speed. Thus, researching keywords to assist your site rank even higher. 2. It does not need to value anything Apart from time if you handle it yourself, SEO doesn’t value anything. For instance, different marketing methods like pay-per-click. Search engines crawl your website 24/7.   Also, promoting helpful content and serving to you discover new customers. To create the most of your SEO efforts.  Some of it is slow reviewing the content on higher ranking sites inside your niche.  In other words, aim to write down content that is higher than theirs. Then, share your content on your social platforms. 3. It supports content marketing Original content and SEO work hand in hand. This is by making useful content for guests.  As well as text, pictures, and videos, your website can rank higher in search results.  But, SEO will support your content-promoting efforts too. In other words, confirm that your content is top quality and optimized. This is for keywords you would like to rank for. Since, search engines like freshness, update your content. 4. It maximizes PPC Campaigns Unpaid (SEO) and paid marketing methods (PPC) work well. PPC helps your website seem at the highest of paid search results. Whereas, SEO will be an equal factor.  Having each result at the top of the search engine results page. This helps to boost your brand’s credibility. In summary, this shows that you aren’t throwing cash at advertising to get on top.  Thus, you will use SEO to maximize your PPC campaigns. For example, an upper-level page could do even higher if you use it as a part of PPC advertising. Nonetheless, particularly if the keyword features a low cost-per-click. 5. It offers you a competitive advantage Your competitors can be investing in it, which implies you must too, so as to also reap SEO benefits. Also, those that invest in SEO surpass the competition.  This relates to program results and gains in market share.  But, If you think about that, the results on the primary page of a Google search get over ninetieth of traffic.  You can’t afford to not be there, particularly if your competitors square measure.  In other words, begin by differentiating your competitors, and analyzing their strengths and weaknesses. Also, make and managing your online name. Then, make sure that your website loads up quickly and is mobile-friendly.  In other words, build the most effective content attainable. Target provides the most effective user expertise. 6. It will assist you to reach a lot of folks While several marketing campaigns tend to target an outlined audience.  SEO will assist you to attract anyone with intent at a given purpose in time. Still, what stage of the shopping funnel they’re in. If you target keywords instead of demographics as you would with PPC or social advertising.   In other words, you’ll attract a lot of prospects who could also be curious about doing business with you. Create a listing of keywords you’d prefer to rank for. Then, use keyword analysis tools to expand it. Finally, use competitive analysis to refine your list.  This is by distinguishing who your competitors are, and what keywords they’re ranking for.  Wherever they need backlinks and use this data to form an improved SEO strategy. 7. It helps you rank higher in native searches Local searches like “plumbers close to me” have become a lot more common. But,  eightieth of native searches on mobile result in conversions. Moreover, native SEO methods will assist you to attract these searchers who are able to get them.   Thereby, the primary step to obtaining started with native SEO methods. So, it is making a Google My Business account. Then, begin requesting reviews from your purchasers. Optimize your listings by making certain that you have the right name, address, and signal.  In other words,  to optimize your listing for voice search.  This implies writing made, compelling content in an informal tone.  In summary, this answers the commonest queries and provides solutions to searchers’ issues. Other steps embody considering your native keywords. Thus, making listings in native business directories.

How To Build Content Ideas For Your Postings

Creating the right content that will build a strong connection with your audience doesn’t come easy. You must utilize all aspects of your creative genius to continue creating content that your audience finds interactive, relatable, and, more importantly, interesting. When you find it difficult to come up with content ideas, you must introduce a few hacks to ensure you keep the content juice flowing. By following these strategies, you will constantly build content ideas you can use when posting on your blog, social media channels, and other platforms. You can even improve them to fit other ideas you might have about improving your content marketing strategies to be better targeted and strategic. What Are Content Ideas? Content ideation is a term in content marketing that gives meaning to the process of identifying and picking the most relevant topics that will engage your target audience. By ‘engaging’ we mean the content has to be interesting, entertaining, and very shareable with your audience. Your original content must begin a conversation and offer you the opportunity to engage with your audience. You could use social media to aid you to decide what content to create next. Select things your audience is frequently talking about, ask them when interacting with them, or even set up a poll. How To Come Up With Content Ideas If you have a hard time coming up with ideas for your content, there are a few strategies you must be in place to ensure you have a huge stream of content ideas. These ideas include: 1. Google search suggestions Google search suggestions are one of the unique ways to build up content ideas. When you search “content management” online, you’ll see a lot of results showing you different answers to the question of content management. In addition to the search suggestions you can find, you could also discover some of the related search connections in the bottom aspect of the page. If you’re lost about how to get started with these aspects, you can start by typing in a content topic you’ve used before. This strategy is perfect as you get to create content relevant to people in your niche. And you’re sure they are SEO friendly because of how they relate to what you do. 2. Blog comments Constantly reviewing comments on your posts is a good practice. And you shouldn’t only do this when you’re seeking to build content ideas. It’s a perfect opportunity to keep in touch with your audience by replying to them. Some comments come with questions and concerns which can form the next topics for any of the conversations you want to have. If your readers ask questions in the comments section, they can form titles for many contents. You only need to tweak a few words and ensure it adapts to the best practices of SEO. The significant thing about this source is it keeps coming. As long as you keep publishing new posts, there will always be new ideas hidden in the comments. 3. Create topic lists in bunches When you want to create content, you don’t need to sit down and craft what you desire to write. Instead, you need to come up with ideas that can help you create a long list of contents that you can structure anytime you want. When your mind is focused on this duty, it’s less difficult to think constructively. You start with the ideas first, after which you can perfect the titles when you write. This strategy will make it easier for you to bring out content. You’ll be able to choose a topic from your list and start writing. 4. Social media followers To get these ideas, you must begin with people who follow you on social media. You can click on their profiles and see what forms the majority of their conversations. Some might be useless, but others can be crucially beneficial to your brainstorming process. By posting them as questions, you can get a lot of responses that will ensure you get the correct idea. For example, let’s say you have a brand related to health. Ask your followers a question about their favourite meals or what recipes they use. The answers will help you come up with new content ideas. 5. Conduct interviews By using interviews, you can get to understand more clearly the intentions of your audience. The great thing about an interview is you don’t need to go directly, and the answers don’t have to be definitive. By finding open-ended questions, you get them talking more, which can give you so many ideas. Ensure you always record your interviews. That way, you can review them later instead of frantically trying to write things down while someone is speaking. 6. Competitor websites If you’re running out of ideas, you can always check out your competitor’s blog. This is one of the best ways to come up with content ideas that can draw more readers to you. In doing this, ensure you plagiarize none of their content, as this can get you sued both by the search engine and your hosting company. The superior advantage this offers you is the ability to construct content better than that of your competition. For example, let’s say you’re using a top 10 list from a competitor’s blog as an inspiration for a new content idea. Well, you can try to one-up them by creating a top 20 list on the same topic. 7. Product reviews Product reviews are a significant source of content ideas you can hinge on when you feel uncreative in that area of your life. You can review these topics in a blog post or using video content. For example, let’s say you own a website related to car technologies. If you go on a race with another car, you can discuss the experience relating to what made one car beat the other one. This strategy is important for building hype about a new product launch. By writing

10 Tips for Naming Your Startup or little Business

When you begin a brand new business, finding a brand name for your company is often difficult and long. Some new business owners feel paralyzed by this challenge. But they can’t even begin to write down their business setup till they choose a name. Here are ten tested tips which will assist you to get an excellent business name for your new company: 1. Place confidence in what you would like your business name to convey. Your business name is a vital part of your company’s brand identity. The name can appear in your company brand.  But, it also appears on your business letter paper, website, promotional materials, products. Still, about every place in print to spot your company or your company’s product and/or services. Service-oriented businesses ought to contemplate whether it’ll be straightforward. But, this is for prospective customers to acknowledge what services the business provides.  Thus, it supported the name of the corporate. 2. Brainstorm to identify name potentialities. Once you perceive what you would like your name to convey.  You proceed to put aside it slow to brainstorm to return up with names for your new business. Think about words that describe your business or the products/services you supply. But, place confidence in words that describe your competitors. Also,  words that describe the variations between your product and services. In other words, people of your competitors. Also, contemplate words that describe the advantages of using your product or services. Finally, place confidence in words that evoke the sentiments. Sentiments you would like your customers to feel after they see your name. Here’s a handy ideas guide for completely different industries like salon name ideas  While group action, research Greek and Latin translations of your words. So,  you would realize new ideas from doing that exercise. investigate foreign words too. 3. Keep the name short, simple to write down, and keep in mind. additionally, contemplate acronyms of the name. Think about the names of firms you admire. They usually have some things in common.  Their names are short, simple, straightforward to write down, and simple to recollect. (Examples: Apple, Google, Tesla, Slack). Obscure business names are usually tough to write down and even harder to recollect. Plus, obscure names usually build it more durable. This is to make an organization brand design for your business. This is a tangle as a result of, for many startups and tiny businesses. Also,  spoken advertising is that the most flourishing kind of marketing. But, If your customers can’t keep in mind your name or can’t spell it for others.  It builds it tough for them to assist in promoting your business. Also, don’t forget to contemplate the form of your name. A form consists of the primary letter of every word during a phrase). Thus, you would not use an acronym.  Yet, your customers may refer to your business by an acronym. But, a  brand like Apple Support Services may end up in associate unfavorable form  ASS. 4. Avoid names that are too slim or too literal. Think about how your company could evolve over time. Also, confirm that the corporate name will evolve with the business. For example, if you name your company iPhone Accessories and later expand. Let’s say they are to sell accessories for different products.  Thus, your original name is going to be too narrow and restrictive. The same recommendation applies even if your company sells a niche product. For example, if you sell antique lamps.  You ought to contemplate whether you would sell over lamps within the future. Naming your business Joan’s Antique Lamps is also too limiting. This is after you later begin selling antique clocks and pieces of furniture. 5. Avoid choices by a committee but do “test” your name with others. It’s tempting to involve our friends, family, employees, and customers. This is to find a reputation for our company. Sometimes, this may total rather well. Folks get upset if you don’t choose a reputation they suppose is nice. You’ll additionally end up making an attempt to search out which may cause an awfully plain name. If you want to involve others, choose a tiny low cluster of individuals. Individuals who perceive you and your business. Also,  choose a combination of right-brain varieties and left-brain varieties. This is for you to have some selection. Thus, once you’ve selected many choices. You ought to share them with many trustworthy friends, family, and customers. In other words,  to urge some feedback about the name. 6. Avoid plain words. Plain words would be very tough to differentiate your company from your competitors. For example, there have been many thousands of brand designs. Businesses around the world once we started wondering “Crowdspring”.  But, we have a tendency to know that we would be increasing to different industries. Graphic design, website design, product design, and plenty of more).  So, we have a tendency to wish to call our business nice brand design or many designers. But, not unforgettable and not distinctive. 7. Take care with geographic names. Some folks use their town, state, or region as a part of their name. If you intend to figure in your town, then this may serve you well.  But,  a geographic name may hinder you later. One nice example is Gopher State producing and Mining. The name worked as a result of the business on Gopher State.  Also, once the corporate grew on the far side of their business. Thus, the state of Gopher State, they required to search out a brand new name – 3M. 8. Avoid obscure words. Company names that ease tell stories are often powerful. They are unforgettable (think about Google, for example). But, obscure words or references can be tough to spell or pronounce. Be particularly sensitive if you’re making an attempt to succeed in a mass audience (such as on the Internet). Obscure or fancied names will work. Xerox may be a nice example. But, this usually needs an enormous promoting budget and tremendous

How To Create A Virtual Dollar Card For Facebook And Instagram Ads Payment

Cards have gained wide acceptance as they help facilitate payments between vendors and customers. Usually, a card is a plastic material with a shiny square compartment that gives you unrestricted access to your account for a plethora of transactions. Although these cards can work globally, the majority of them are restricted to certain geographical zones; making it difficult to facilitate international transactions such as paying for online ads and shipping costs. Unlike normal cards, a virtual card (in dollars) allows you to make a myriad of transactions online and offline. However, in this context, we will focus on how to create a virtual card for Facebook and Instagram ads payments. But before we get into our core topic, let’s properly discuss the virtual card. What is A Virtual Card? A virtual card is like any other card you use for your transactions. However, the major difference lies in the fact that you cannot print this card – it is not a physical card. And of course, your virtual card has to be linked to your bank account. On a virtual card, you will find the same sixteen-digit numbers beside the Card Verification Value (CVV) number at the back of the card. You can use virtual cards for many online transactions, including Facebook and Instagram ads. Features Of a Virtual Card A virtual card has many features that make it unique and has made it gain wide acceptance in the global market. Some of the core features of this card include: Cannot Be Stolen Virtual cards cannot be stolen. They’re not physically printed, and whoever desires to use your card needs to have access to your mobile device. Hence, with the difficulty or impossibility of stealing it, it makes the card 100% secure. Works On Online Purchases Virtual cards basically work on online purchases. And with more ecommerce and information stores opening online, you can purchase goods and services from all over the world. All you need to do would be to input your card details in the section of the payment options, and it will complete your transaction. Prepaid Card Virtual cards are prepaid cards, hence you don’t need to bother about borrowing. Before you use your virtual card, ensure it has the required funding. Pros & Cons of Virtual Card A virtual dollar card can be beneficial to you and can also be a liability in certain situations. With this knowledge, you would know situations wherein a virtual card can play a vital role. Pros Cons Protects Banking Information Many small businesses don’t accept virtual cards Gives You Limited Spending Options Temporary Has Global Acceptance Can’t serve as a form of physical verification How To Create a Virtual Card Creating a virtual card is actually the core aspect of this article. But the truth remains; there’s not a single way to create a virtual dollar card, as different platforms have their own unique procedure. Your choice of a platform will depend on their rates and other attractive features they might have. So, you can keep reading as the next section will intimate you with platforms wherein you can create virtual cards that will make your transactions easier. Platforms That Offer Virtual Cards If you’ve always wanted to get a virtual card, you need to use the right platforms. There are so many platforms wherein you can create a virtual card, but some of them offer increased value and services. Hence, the best of these platforms include: Barter by Flutterwave Barter is a virtual dollar card created by Flutterwave. This platform works in partnership with VISA, and their recent merger with PayPal has further made international transactions easier. You can use the barter virtual cards for your online shopping, international transactions, and pay for Facebook and Instagram ads. To get your Barter card, you would need to start and complete the registration process. Don’t worry, it’s pretty easy and doesn’t stress you a lot. And you will complete it successfully following the steps which include: Download App Complete Verification Stage Finish the KYC (Know Your Customer) stage Fund Your Barter Account Select ‘create a new card’ Choose a multi-function card (for more transactions) Fund Dollar Card ALAT by Wema ALAT is a digital bank solely run by one of the commercial banks in Nigeria. Similar to other bank application, ALAT helps you open an account and run many transactions. However, the added advantage of helping you create a virtual dollar card gives it an edge. If you want to use ALAT, you would need to create an account with Wema Bank besides the following, which include: Download the Application from either Apple Store or Google Playstore Login to “ALAT” Go to Cards Click on “ALAT Dollar Card”. “Create a New Card” Complete subsequent information and proceed Wallet Africa Wallet Africa is a place where small businesses can create current accounts without the excessive paperwork requirements that other banks give. With the mobile application, you can get instant account statements and virtual and physical cards. To get a virtual dollar card, you need to; Download the Wallet Mobile App and open an account Fund your wallet Tap on “Cards” Tap on “Create your card…” Then fund your dollar card Eyowo Funding virtual cards come at a minimum cost for many of these platforms, but Eyowo is building a new narrative by making it possible for users to fund their dollar card with $1. This feature has made it gain traction among small and medium business owners whom seldomly execute light transactions. To create your dollar card using this platform, you need to: Visit or Download the Website Complete registration with your phone number Go To Dashboard, Click “More” and Select “Eyowo Dollar Cards” Input funding amount and name you want to be printed on the card Click “Create card” Eversend Eversend has its core focus hinged on making transactions in Africa efficient. Their mobile-only banking services allow you to exchange, save, send and receive money instantly within and outside Africa.

How To Begin A Real Estate Business in Nigeria 6 Crucial Steps

The shelter will remain one of the basic needs of every human, and this makes real estate a thriving business in any part of the world. Many people seek to begin a real estate business in Nigeria, but they cannot profit and scale their business because they don’t have the right structure or experience in the market. Profiting from real estate is both financial and emotionally gratifying – you know you’re giving people access to quality accommodation that will comfort them while you’re also getting paid for it. Before we venture into the steps you need to take when you want to begin a real estate business in Nigeria, let’s discuss the real estate market in Nigeria, its growth over the years, and the entry points for interested real estate investors. Why Start Real Estate Business in Nigeria? The real estate business is a growing market. According to Property Deal Zone, Nigeria’s real estate market has a value of N59 trillion. This is four times and more than large as the Nigerian stock market with a market value of around N12 trillion. Homeless World Cup insists that there are about 24.4 million homeless people in Nigeria. This number accounts for over 10% of the country’s population. While poverty might be the underlying cause, all shelters don’t need to carry the same form of luxury, as people with less financial strength cannot make a purchase. The truth remains; more people are seeking to purchase their own houses wherein they don’t need to pay any more rents or share certain utilities. And with the population increasing and people establishing new businesses, those who move fast in this business will take all the rewards. With property rates surging, now would be a good time to take begin a real estate business. However, you need to ensure you bring in the right team and establish an excellent business structure. You can also thrive faster when you avoid certain common mistakes. Common Mistakes To Avoid In Real Estate Business Many failed real estate businesses started off and went down the mud because they couldn’t avoid certain mistakes. While mistakes can help you understand certain processes, some of them teach you that at a price you cannot afford. Hence, when you want to begin a real estate business in Nigeria, some mistakes you should avoid include: Excessive Borrowing It’s a bad idea to borrow money to start a real estate business in Nigeria. And to make it worse, when you borrow an amount that is difficult to pay up, you will encounter tremendous levels of difficulties paying back your loan. The real estate business thrives on time. The profitability of the business is largely based on your ability to wait for a property you purchased to appreciate. This way, you sell it at a price higher than your purchase price and either keep or use the profits to get more properties. Borrowing a lot of money to gain many properties will only force you to sell quickly since you would need to pay back your loan. Instead of borrowing, start with acquiring one or two properties with your capital and watch them appreciate. Poor Business Plan The real estate business in Nigeria is very profitable, but if you don’t have a bulletproof business plan, you might not share in its profits. Many people who desire to enter a real estate business move in to disrupt the market and make large profits, but this is a gradual process. A solid real estate business plan must show the emerging markets and the possibilities within. And of course, data must back this research. Further Reading: How To Choose The Right Social Media Platform For Your Business Lack of Teamwork You can start a real estate business alone, but you cannot scale it without a dedicated and committed team. At certain levels of your real estate business, you must introduce other professionals to help you do the work. This way, you can focus on other aspects of the business. Vince Lombardi commented, “Individual commitment to a group effort—that makes a teamwork, a company work, a society work, a civilization work.” How To Begin A Real Estate Business in Nigeria | 6 Crucial Steps 1. Create A Solid Business Plan Without a business plan, your business cannot scale. A business plan is your representation of your desire to scale or increase your offerings in your industry. Many business owners start a business without a plan, and therefore they struggle in certain situations. In creating a solid business plan, you need to integrate entry points, investment opportunities, market penetration techniques, and a lot more. Introducing a business development coach to help you create a great business plan is a significant move to make. 2. Gain Your License If you want to enter the real estate business, you must get the right and complete licensing from the respective bodies. In Nigeria, your license has to come from the Lagos State Real Estate Licensing Body if you operate in Lagos state, while other states require you to present your minimum educational qualification, CAC registration, and means of identification. After you have submitted these documents, the licensing body will review all of them and grant you your license after a few days. With your license, you will avoid any form of harassment from local dwellers whenever you want to enter a transaction with them. 3. Register Your Business Registering your business is a necessity. Without proper registration, you won’t even get a license to practice or begin your real estate business in Nigeria. The body responsible for registering businesses in Nigeria is the Corporate Affairs Commission (CAC). Registering your real estate business in Nigeria is now easier on this platform. Instead of constantly oscillating between your office and the registration body with piles of paperwork, you can simply upload them to their website. If your documentation is complete and your chosen business name is available, your registration will be complete as you will get a