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Why & How to Use Music in Ads (Without Getting Sued!)

Digital Marketing involves running ads in video form. Most of the time brands prefer to use music in ads. This is is because using music has proven to give better results. It is said that music can increase ad recall, mood enhancement, and the likelihood of purchasing. Here are the things, people love to listen […]

The Best Digital Marketing Strategy

Best-Digital-Marketing-Strategy-Agency-In-Uganda

A digital marketing strategy can either be time-bound or ongoing. Since a strategy is a set of actions to take to achieve a particular aim

Good SEO Benefits Your Business

At Socialander, we drive your business and brand to the very top, exploiting the search engine and positioning your business for SEO benefits

How much does an Instagram ad cost?

Instagram ads are a more detailed form of Instagram promotion. The aim here goes beyond visibility to conversion. There are more features on the Instagram ad and you would need to create the ad from the Facebook ads manager.

How does Instagram promotion work?

Promotion on Instagram is a type of web marketing that involves Instagram. Instagram promotion feature helps you convert regular Instagram posts, stories, highlights into a sponsored one for a fee. It looks similar to organic posts on feeds or stories but would be identified by the “Sponsored” tag that appears below the handle. Promotion would […]

Top 13 Pros & Cons of Social Media For Your Business 

Social-Media-For-Your-Business

Social media has evolved from direct electronic information exchange to a virtual gathering place, retail platform, and a vital 21st-century marketing tool.  It has been around since the 1980s and more and more population of the world are going into the social media space. Social media had since gone from desktop and laptop computers to […]

5 Ways to Improve Your Search Engine Ranking on Google

Ranking high on Google is the basis of all your web marketing goals. Most of the traffic that comes to your website comes from search engines. Your website showing up on the first page of a search engine gives it the opportunity to be seen by searchers and once they see it, they can be […]

What Does SEO Mean?

There is so much information out there, but not so much information can be seen with one click. The goal of SEO is to make your content visible once anything related to your content is searched for. SEO means Search Engine Optimization. It’s not such a big word. In a simpler term, SEO is making […]

What Is SEO And How Does It Work?

Ever wondered how contents make it to the first page of a Google search? If no or non-vehement yes, then you need to know more about SEO and how it works