Results
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Engagements
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Impressions
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Property Sales
Results
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Reach
0 K+
Engagements
0 M+
Impressions
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Property Sales
Project briefing
How results where generated
Overview
Pennek Nigeria Limited is a real estate investment, development, and management company focused on delivering high-value property opportunities in Nigeria.
The Challenge
Pennek required a strong brand and marketing strategy to:
- Increase brand awareness in Nigeria’s competitive real estate market
- Drive audience engagement and trust
- Boost property inquiries and sales
- Capture mass-market attention quickly
The goal was to elevate brand visibility and accelerate property sales through a high-impact campaign.
Our Solution
We developed and executed a celebrity-led awareness and conversion campaign anchored by Davido as brand ambassador. The strategy included:
- Celebrity influencer partnership to drive credibility and reach
- High-impact video and graphic campaign content
- Targeted digital promotions for property offers
- Audience engagement and social amplification
- Performance tracking to optimise visibility and conversions
This ensured massive reach, strong engagement, and direct sales impact.
Services offered
Influencer Marketing
We identify the right creators for your brand, develop campaign strategies, and manage collaborations that feel natural and engaging. By partnering with influencers who genuinely align with your brand across Instagram, TikTok, and YouTube, we help you expand reach, build trust, and drive real engagement.
Pay Per Click (PPC) Marketing
Reach the right audience at the right time through targeted advertising campaigns across Google, Meta, TikTok, LinkedIn, and digital platforms. We optimise every campaign for performance, ensuring maximum return on investment.
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Results & deliverables
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