There are many things to consider in eCommerce website design to ensure it solves your problem. Having a website for your business is the best way to maximize the digital space to grow your business. This is because a website would allow you to reach a wide range of people and grow your business especially if it’s designed well.
There is a wide range of eCommerce website templates for WordPress or other cms like Magento, open cart, and Presta shop. In the course of this article, we would show you the best 20 templates for your eCommerce website to stand out.
These templates are either integrated into the CMS you’re using or you can get it externally and link it to your website. Both free and paid plans are available, the one you choose depends on the features you want and your budget.
Features of the best template for an eCommerce website design
In choosing a template for your eCommerce website, you should consider the following features;
- Responsiveness
This is how well the template works while you use it. A good template should be easy to navigate and respond to a users’ behavior in one click.
- Mobile friendly
Can this template work well on mobile devices?. Technology has gone mobile and more people are accessing the internet with their mobile phones. If your website is not optimized for mobile, you would lose the digital battle.
- Complexity
A good eCommerce website should accommodate different types of product types and features. Any template you choose should accommodate any type of product thrown at it for it to be ranked as the best.
- Diversity
Similar to accommodate different types of products, good eCommerce templates should support different features too. Why should you use a template if it cannot solve the different problems you would like to solve with your website?
- Support integration
When you want to incorporate another software, a good template should accommodate that. A good eCommerce template should work well with other external tools.
- Automation
You should go for a template that allows your cart to update automatically. With this, you won’t have to keep updating your software manually. This should save you time and energy.
- Customizability
You should be able to tweak your eCommerce template to suit your styles and needs. A good template should be that flexible.
- customer support
This is often neglected but very important. How fast you get help when things go wrong would determine how well a template will serve you. Always go for a template with efficient customer support.
20 best templates for an eCommerce website design
Seeing the factors to consider before choosing your website template, were recommend the following templates for you
Shella
This is known to be multipurpose and diverse.
Shella is a WordPress website that will offer you the following;
- 99+ pre-designed pages
- 10+ ready to use designs
- Multi-currency support
- Optimized UI elements
- Megamenu builder
- Product filter
- Dynamic checkout button
Shella is also available on woo-commerce and Shopify
Gecko
Gecko is known to be very responsive. Being responsive is easily the best thing to check out for your website and Gecko is the best choice for that.
Porto
Porto has clean and modern designs with so many customizable options.
With Porto, you also get;
- 20 homepage layouts
- Unlimited color options
- Lots of product detail variation
- Light and dark variation
- Fast and responsive
- 3000+ admin function
Wookiee
Wookiee is a very flexible WordPress theme that comes with a support video to teach you how to set it up.
With wookiee there are;
- Megamenu
- Instagram shop/feed
- Wishlist
- Compare
- Related product
- Specialized price countdown
Wanium
Wanium is a multi-concept WordPress theme that allows you to do a lot of things at the same time. There are plenty of demos to choose from and it can adapt to so many product quick views.
Ella
Ella is also known to be very responsive.
Ella will give you the following;
- A special category module that displays all category
- Filterable products
- Integration with google fonts
- Unlimited color/style options
- Custom links and icons for social media
- Displays payment options
- Product variation
- Support google snippet
- Comes with related products
- Slider and a slider for recently viewed products which can boost your conversion rate
Ione
Ione is very minimalistic yet it comes with 12 specific demos, variation of layouts, Instagram integration, AJAX cart wishlist, flexslider, autocomplete search, grid, and list layout toggle, quick view pop up, and layered navigation.
Arredo
Arredo is best for furniture stores. It contains the best features to design and set up your online furniture store.
Gioio
This is best for modern fashion products. If your brand is about selling fashion items you should go for this as it will easily suit your products.
It comes with the following;
- Luxurious sliders with full-width imagery
- Layers photography behind the text
- Contains an email sign up box to a blog
- Visual cues like “sold out” signs on products
- Ability to mark a product as “favorite” without having to leave the homepage
Pearl
Peal helps users find relevant products easily and quickly.
It comes with the following;
- Custom pearl slider
- Create and manage responsive slide shows
- Handles seamless transactions
Depot
Depot is best for furniture and homeware. It is simple and it can accommodate other products too. It can combine imagery with content reserved for headlines or further text without losing its shape. It also shows movement when users scroll over the site.
Suprema
Suprema is very versatile and customizable. There are a lot of demos to choose from which accommodates various products with different colors, size, and style.
These 2 features stood out with suprema;
- Wishlist functionality
- Optional top header
Market
The market is a very responsive template for Magento sites. It is customizable, suitable for any store, and easily integrates with the different Magento extensions.
In addition, it contains;
- 8 different homepage layouts
- Various color and style options
- Four header styles
- Stunning slideshows
- Quick product views
- Rich snippet support
- Customizable static blocks
- A search box that allows your customers to find what they are looking for in one click
Journal
Journal is for open cart platforms. It lets you build complex navigation easily among your pages. Journal can adapt to both simple and complex shops.
With journal, you get;
- A lot of editable options to give you control of your site
- You can build unlimited subcategories
- Responsive design
- Full-screen background
- Unlimited color options
Astra
Astara is a WordPress theme that is customizable with many features.
Features include;
- Works with webpage builders like elementor and LMS platforms
- Multiple features
- Several theme options
- Very responsive
Divi
Divi is customizable and mobile-optimized for WordPress.
- It comes with its page builder
- Includes content module block
- Easy to use drag and drop page builder interface
- A lot of demo websites
- Advanced eCommerce tool, carts, product pages, dynamic filtering, woo-commerce integration, AJAX powered searches
Unero
People say this is the best template for Shopify. It’s available on themeforest and has a minimalist design that helps you focus squarely on your products.
It also has the following in addition;
- Unlimited color schemes
- Product comparison
- A mini cart
- A free wishlist app
- A product slider
Jevelin
This WordPress includes a demo website and pages templates to get started. It is also mobile-friendly.
Metro
This is known to be a minimalist woo-commerce eCommerce template
- 7 homepage designs to choose from
- Easier to use
- The theme is mobile friendly
- Seo friendly
- Fully customizable
Warehouse
Warehouse is a Shopify template with a free and simple design
- Customizable
- Easy to use with 3 styles (metal, wood, and fabric)
- Custom promotion sites
- Trust badges
- Stock level
- Indicator
- Exit pop-ups
- Search engine optimization
- Free stock images
Haat
Haat is sleek and beautiful
- Homepage sites
- Web fonts
- 100% responsive
- Woocommerce ready
- Seo friendly
- Drag and drop builder
- Jayla
Jayla is built on the woo-commerce WordPress plugin
It includes everything you need to set a digital or physical product including
- Store demos
- A lot of customization features and options
- Drag and drop interface
- Compatible with the elementor page builder
Other eCommerce website themes include
- Webify
- Flatsone
- Shop optimiser
- The gem
- shopkeeper
- Nerve
Best practices for building an eCommerce with these best 20 templates
- Be excellent with your content
Your website will thrive on quality content. From your homepage to your product catalog, landing page, CTA, sign-up button, etc, everything should be well written. A lot of good creativity and copywriting should go into it. Always prioritize your content for a better result with your website.
If you’re not well experienced in the copywriting game, you could outsource it to socialander’s website writing services to help you. You can also hire us to design you a website that will get you more sales.
- Always consider user experience
You should structure your website in such a way that users will find their way around easily. Use less complicated themes and templates to avoid ambiguity and confusion, add neat and clear pictures of your products for better viewing and use more conforming colors and font.
People should have the best experience while using your website.
- Prioritize SEO
Optimizing your website for SEO will make it easily discovered on the web.
Basic SEO practices involve writing a detailed product description,adding image alt text, improving your website speed, and keeping your URLs short and descriptive. You can also add a blog to give way to more valuable content on your website.
What next after designing your eCommerce website?
Now that you’re better informed on the best templates to create your website it’s time to get results by driving traffic to that site.
Socialander digital marketing agency is your best bet to generate more sales for your business by driving traffic to your site.
With our results-driven digital marketing strategies and expertise, you can trust us with your business goals.
Let’s have a free strategy meeting with you and discuss how to take your brand further. To get started, book a free session here.