CrusaderSterling
Website Design & Development, UI & UX Design
We’re a team of passionate storytellers, tech wizards, and marketing alchemists who transform brands and businesses into digital sensations. We don’t just create websites and campaigns, we craft experiences that captivate, connect, and convert. Scroll down to explore a few of our success stories
Results
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+
App Sign-ups within the first month
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milli+
Potential User Reach
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%
Website Visit
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Daily users
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%
New Acquisition
Results
0
+
App Sign-ups within the first month
0
milli+
Potential User Reach
+
0
%
Website Visit
0
+
Daily users
0
%
New Acquisition
Project Briefing
Crusader Pensions partnered with Socialander to modernize its digital presence through a complete website redesign and development project. The goal was to create a user-friendly, mobile-optimized platform that reflects the organization’s credibility while improving accessibility to pension services and driving digital adoption.
Who They Are
Crusader Pensions is a pioneer in Nigeria’s pension industry, providing Retirement Savings Accounts (RSA), pension fund management, and advisory services. With a mission to deliver secure and sustainable retirement solutions, the organization serves a broad demographic—from early-career professionals to retirees managing lifelong savings.
The Challenge
Operating in a highly regulated, trust-driven industry, Crusader Pensions faced a key digital gap: their legacy website no longer matched their modern operational capabilities or user expectations.
- Outdated UI/UX: Navigation challenges made it difficult for users to locate key information, forms, and login portals.
- Poor Mobile Experience: With most Nigerian users accessing the internet via mobile, the non-responsive design created friction and drop-offs.
- Rising Competition: Digitally advanced pension and fintech providers were setting new standards for accessibility and convenience.
Objectives
- Redesign the website with modern UI/UX best practices
- Deliver a fully responsive mobile-first experience
- Improve accessibility to pension resources and services
- Strengthen brand credibility and trust online
- Drive digital adoption and app sign-ups
Process (Our Solution)
Socialander executed a strategic redesign and development process focused on usability, responsiveness, and brand alignment:
- UX research and information architecture restructuring
- Modern, intuitive UI design aligned with brand identity
- Mobile-first responsive development across devices
- Simplified navigation to key user actions (forms, login, resources)
- Performance optimization for faster load times
- Quality assurance and cross-device testing
Services Offered
Website UX strategy and information architecture
UI design system and visual redesign
Responsive website development
Mobile optimization
Content structuring and migration
Testing and launch support
Results & Deliverables
We’re a team of passionate storytellers, tech wizards, and marketing alchemists who transform brands and businesses into digital sensations. We don’t just create websites and campaigns, we craft experiences that captivate, connect, and convert. Scroll down to explore a few of our success stories
